Types.
Positioning, Strategy, Design
The Ultimate Guide to High-Performing Ecommerce Assets.
Every pixel, word, and click matters. In the world of e-commerce, your assets are more than visualsโthey’re conversion engines, brand storytellers, and your frontline sales team. If your digital shelf isn’t driving results, it’s time to rethink what you’re putting on it. Read on to learn how to build high-performing e-commerce assets that actually sell.
Positioning, Innovation, Strategy
Why Channel Agnostic Branding Wins More Customers.
Being on multiple channels isnโt enoughโconsumers expect a seamless experience everywhere. If your branding feels inconsistent, youโre losing trust, engagement, and sales. Winning brands donโt just show upโthey connect. Want to future-proof your brand? Read on to learn how a channel-agnostic approach drives success.
Positioning, Innovation, Strategy
How to Craft a Vertical Brand Extension Strategy.
Learn how to craft a winning vertical brand extension strategy that drives growth, strengthens brand equity, and avoids common pitfalls. Read now for expert insights!
Positioning, Innovation, Strategy
How Horizontal Brand Extensions Expand CPG Market Share.
Learn how to execute a successful horizontal brand extension, avoid common pitfalls, and expand market share with data-driven strategies that guarantee results.
Subscribe to
Nice Package.
A monthly newsletter that unpacks a critical topic in the FMCG & CPG industry.
Free Resource.

CPG product repositioning guide.
Explore the five undeniable signs your CPG product needs repositioning along with strategies for leveraging consumer insights for a guaranteed market lift.
Learn More About CPG product repositioning guide.