Types.
Design, More
Websites may be the future of package design.
Websites may be the future of package design – or maybe not. If Makerbot Digitizers or other types of and we no longer have to purchase items already fabricated by manufacturers (and we all have personal jetpacks that fly us to long weekends on Mars), there will be a diminished need for product packaging.
Design, More
3 Business Lessons Learned from Paper Airplanes.
Making a paper airplane isn’t something that most of us feel must be done by committee; our experience of paper airplanes is basically folding a piece of paper into a projectile shape, launching it, and watching it plummet to the floor faster than if we had simply crumbled it into a ball and flung it…
Design
Why Sustainable Packaging Design Matters For CPG Brands.
Sustainable packaging design is all the marketing rage, quite frankly. As we’ve discussed in previous articles, ecologically sound packaging may make the difference between product success and design immortality or write ups in snarky yet undeniably wise design blogs. We strongly encourage all package designers to use sustainable design concepts exclusively, if possible. We hate,…
Design, More
Why Beauty Product Label Design Matters More Than Ever.
Beauty products’ label design matters more than ever due to the sheer volume of beauty products on the market. This usually includes the customer’s need to address a particular issue and the consumer’s squeamishness over cosmetic ingredients. Back when there was nothing but arsenic face powder and donkey milk, product labels could afford to be…
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Explore the five undeniable signs your CPG product needs repositioning along with strategies for leveraging consumer insights for a guaranteed market lift.
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