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5 Trends in Web Design That Arenโ€™t Totally Stupid

There are way too many web design trends these days that are completely, irredeemably idiotic. But here are 5 that arenโ€™t. Oh, web design. With all of the crazy artists out there who realized going into graphic design was probably the only way to make an actual living, itโ€™s no wonder that some websites have…

Design, More

RIP QR Codes: 5 Reasons QR Codes Died a Slow Death

Since QR Codes became a “thing,” packaging designers have tried to integrate them in all sorts of manner. We’re now several years into that experiment, so what’s the verdict? Are QR codes on packaging here to stay? Should they? For a brief moment in time, QR (quick response) codes were a huge digital marketing boon….

Design

5 Branding Tips for Newbies

Ready to jump into the branding deep end without your water wings? These five tips can help you get started. Itโ€™s the age of the startup, and that means a lot of passionate, well-intentioned โ€œI have no idea what Iโ€™m doingโ€ types are diving right into self-marketing and all the branding that implies. While enthusiasm…

Design

How To Know When It’s Time For A Rebrand.

Age is not bad for brands; consumers prefer trusted brands that have withstood the test of time. However, a brand must examine the reason for the trust before continuing with the same identity indefinitely. Do consumers appreciate your dedication to quality, family ownership, and sustainable practices? Or do they remember you from a series of…

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CPG product repositioning guide.
CPG product repositioning guide.

Explore the five undeniable signs your CPG product needs repositioning along with strategies for leveraging consumer insights for a guaranteed market lift.

Learn More About CPG product repositioning guide.