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10 Tips for Innovative Ecommerce Packaging.

Customers like to buy products from online stores for many reasons, including a flexible return policy, good-quality products, and wide availability. Due to this increasing trend in online sales, the e-commerce world has become exponentially crowded. Under such conditions, innovative e-commerce packaging can make a huge difference. Great e-commerce packaging safeguards the product and serves…

Design

Rehydrating Your Water Bottle Design & Packaging.

Bottled water is an interesting beverage category. Doesnโ€™t it seem strange that a water bottle costs more than a soft drink? It does until you recognize that anything is possible with the right marketing strategy and water bottle design.  The bottled water industry racked in a massive 283.01 billion in revenues for 2021, and experts…

Design

Ice Cream Packaging Design: An Ultimate Guide.

From classic vanilla to trendy artisanal flavors, ice cream is a beloved treat everyone enjoys despite their age. However, being one of the most popular CPG products, this category has enormous competition.  Therefore, it is no longer the “taste” of the ice cream that wins the best-of award. It’s the emotionally satisfying ice cream packaging…

Design

How To Stand Out With Hang Tag Packaging.

In the world of businesses and selling stuff, there’s a tiny but super important thing called a hang tag. These tags might look small, but they’re like superheroes for brands and products. Their impact on brand exposure and product recognition is immense. They are powerful tools that speak volumes about your brand. Tags are like…

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CPG product repositioning guide.
CPG product repositioning guide.

Explore the five undeniable signs your CPG product needs repositioning along with strategies for leveraging consumer insights for a guaranteed market lift.

Learn More About CPG product repositioning guide.