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Design, More

4 Signs Your Website is No Longer User-Friendly

Responsive website design goes a long way to making a site more user-friendly, as recently acknowledged by Google. But the fact is, there’s a lot more to site user-friendliness than just that. Remember the good old days, when a website was basically a digital flyer? Yup, when we were all watching the later seasons of…

Design, More

Hand-Lettered Logo Design: Should we Ditch the Software?

Everything old is new again! Hand-lettering is swimming against the stream. Has the culture run out of ideas? Are we just endlessly recycling old styles, old music, old movies, and old TV shows because we don’t have a single innovative concept, or anything interesting to say? We don’t want to blame digital communications, but it…

Design, More

5 Trends in Web Design That Arenโ€™t Totally Stupid

There are way too many web design trends these days that are completely, irredeemably idiotic. But here are 5 that arenโ€™t. Oh, web design. With all of the crazy artists out there who realized going into graphic design was probably the only way to make an actual living, itโ€™s no wonder that some websites have…

Design, More

RIP QR Codes: 5 Reasons QR Codes Died a Slow Death

Since QR Codes became a “thing,” packaging designers have tried to integrate them in all sorts of manner. We’re now several years into that experiment, so what’s the verdict? Are QR codes on packaging here to stay? Should they? For a brief moment in time, QR (quick response) codes were a huge digital marketing boon….

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CPG product repositioning guide.
CPG product repositioning guide.

Explore the five undeniable signs your CPG product needs repositioning along with strategies for leveraging consumer insights for a guaranteed market lift.

Learn More About CPG product repositioning guide.