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Design, More
Migrate from Pancake App to Freshbooks.
Pancake App is a great product, however at some point you might find yourself needing to migrate over to Freshbooks like we did. The problem was that we were stuck on Pancake App because we had no way to get our valuable data into Freshbooks without spending 3 weeks duplicating the data. There was no…
Design, More
There’s Honest, and Then There’s Really Honest.
We have nothing against honesty in branding – give us honesty and humor, and we’re all over it. We have the feeling that a significant chunk of the public feels the same way, which is why an ad student submitted the following Ryanair campaign to CLIO Award adjudicators: “With prices this cheap, shut the f***…
Design, More
Using Gigantic Photos In Web Design Is Bad.
There’s a Web trend of using really big, high-definition photographs in websites in order to convey sophistication, or size or … something. It’s annoying, it compromises user experience and it needs to stop.
Design, More
Don’t Navigate Yourself out of a Customer.
Someone once said that the truly successful innovators never travel more than a half step ahead of the rest of the pack. You may have a revolutionary idea; a product that surpasses the current technology in every respect. Unfortunately, if it’s too far ahead of its time, you’ll just sit in the lotus position, waiting…
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CPG product repositioning guide.
Explore the five undeniable signs your CPG product needs repositioning along with strategies for leveraging consumer insights for a guaranteed market lift.
Learn More About CPG product repositioning guide.