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Design

The No. 1 Mistake in Minimalist Packaging Design.

Are you more interested in a simple yet unclear packaging concept, or do you gravitate towards products whose purpose is made clear by elegant packaging designs? Since you are reading an article about minimalist packaging design, we will assume you have a tendency towards simplicity. Either way, you are reading this article to discover how…

Design

Metric Vs. Imperial: Why You Still Buy Eggs by the Dozen.

It may seem as though there is no explanation behind the number of products in a package apart from the revenue considerations of the manufacturer, but there are actually reasons behind it. Those reasons may be outdated, flimsy and sometimes stretch the limits of human understanding, but they’re reasons, nonetheless. Even though the package designer…

Design

Vodka, PETs, and Bottle Necks: Horror Movie or Your Next Step?

We certainly haven’t hid our support for environmentally sustainable packaging design, as many of our past articles have illustrated. Recyclable bottles? Of course! Light-weight materials? Yes, sir! Giving your luxury product an econo-line look? What? Wait a minute… There is no question that we want all product packaging to be easy on the eco-system, but…

Design

Is Paper Bottle Packaging Material the Future?

Of all the arguments you can start just for kicks, anything that includes the words “recycling,” “environment,” or “greenhouse gas” is sure to be a doozy. As designers, this is a subject we often encounter, either as a request for eco-friendly designs from clients or within industry discussions over price and sustainability as it impacts…

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