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WELCOME

Creating brands that
win on the shelf.

We're a branding and packaging design firm, founded by partners who have owned successful retail brands. We know what it's like to compete in crowded markets, and have the experience to help your brand win.

 

About SmashBrand
  /  

We're Different.

Led by successful brand owners, Michael Keplinger and Kevin Smith, we believe that great brands are born from deep consumer insight, which in turn fuels our creative process to deliver big ideas that get people talking.

 

Packaging Design

Duracell

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Brand Strategy & Packaging Design

Uthermic Coldscreen

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Packaging Design

AGM Bags

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Packaging Design

NJOY Daily

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View All Work

"The Smash team is the best I have ever worked with - you all went above and beyond, never compromising quality"

TODD KRAUTKREMER
Chief Marketing Officer, Pertino

We develop actionable brand strategies and eye-catching designs that make customers choose you over the competition. The years of experience we've gained owning brands gives you the unfair advantage.

High-quality brand and consumer intelligence that matters, delivered fast. We combine our years of brand experience with validated research methods and modern survey technologies to shortcut the typical high cost and extended timeframe to get the insight needed to design effective packaging.

  • Market Research
  • Brand Architecture
  • Brand Positioning
  • Competitive Audits
  • Value Proposition
  • Consumer Trends
  • Market Mapping
  • Validation Testing

Learn More

Our passion for branding and years of retail experience come together to create impactful brands. Designers leave top firms to come work with our nimble, fast-moving team. Their talent mixes with our deep understanding of consumers and allows us to create brands that get noticed.

  • Packaging Design
  • Brand Identity
  • POS Design
  • Product Rendering
  • Package Structure
  • Brand Collateral
  • Digital Experience
  • Club Store Design

Learn More

Strategy

High-quality brand and consumer intelligence that matters, delivered fast. We combine our years of brand experience with validated research methods and modern survey technologies to shortcut the typical high cost and extended timeframe to get the insight needed to design effective packaging.

Learn More

  • Market Research
  • Brand Architecture
  • Brand Positioning
  • Competitive Audits
  • Value Proposition
  • Consumer Trends
  • Market Mapping
  • Validation Testing

Design

Whether designing a new product from scratch or reinvigorating an existing one, our passion for branding and design goes beyond the imagery and into the mind of the consumer. We believe great designs solve problems and should uniquely position a brand to stand out from the competition.

Learn More

  • Packaging Design
  • Brand Identity
  • POS Design
  • Product Rendering
  • Package Structure
  • Brand Collateral
  • Digital Experience
  • Club Store Design

Let's work together.

Tell us a little about your project, and we'll be in touch right away

Your Details

Don't worry, this is for our eyes only, but we want to be able to reach out to you and chat.

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Your Project

It's okay if you are unsure, but this helps us determine if we are a good fit. Our fixed price proposals are based on the estimated number of hours for us to complete a project, so understanding your constraints allows us to propose a win-win scenario.

What type of Project are you enquiring about?

What is your budget? $40 - 80k

What is your timeline 4 - 10 Weeks +

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